We create, implement and measure Internet marketing, advertising, and search engine strategies for both business to business and business to consumer clients, and since we perform multiple online marketing services, you don't need to look elsewhere to have different initiatives executed.
The dgmSearchLab comprises a team of experienced Pay Per Click managers (PPC) who will work with you to understand what your objectives are.
The team will undertake the following:
Keyphrase analysis and search term targeting
Copywriting and creative for ad listings
Campaign setup: ad group creation;
deep-linking specification; engine submission
Bid strategy: setting optimum CPC targets and bid rules for each ad listing
Bid management and monitoring: optimising your ad listings throughout the campaign to maximise ROI